Hi, I am Abbie.

I am a Denver-raised New York-based creator of content and community. Storytelling is my medium, allowing me to connect with and catalyze audiences interested in or adjacent to areas of impact. I bring experience in having dialogues across differences, as a menstrual equity advocate and a Founder of national non-profit Red Equity, I am familiar with breaking through stigma and shame to drive action.

  • Campaigns/Groups I have created content created for includes:

    • Economic Policy Institute Action

    • Frontline Freedom Fund #VoteRepro Campaign

    • Reproductive Freedom for All

    • @Betches News

    • @Feminist

    • Creators for Kamala

    • Kamala Harris for President

    • Clinton Global Initiative University

    • Its Up 2 Us | Peterson Foundation

    • @Impact x Meta Giving Tuesday

  • Updated 2024 metrics pending.

  • email abbiesmcadams@gmail.com for more information.

My platform focuses on making social good sexy: whether its the economic impacts of abortion bans or the policies that impacts makeup and fashion.

From an IG takeover for Bank of America to content for Reproductive Freedom for All to writing, filming, directing, and editing an Ad for Kamala Harris for President, my content fits a diverse array of clients.

I believe my impact is most potent at the intersection of engaging unlikely allies (aka making social good sexy) and sharing actionable steps to address intersectional inequities. My core principles for creating are:

  • Intentionally expand source diversity

  • Uplift voices/experiences of frontline communities

  • Provide rich context beyond surface-level representation

  • Challenge unconscious biases through narrative coupling

for a full portfolio please reach out to abbiesmcadams@gmail.com

Previous Partners